CRM FocusReal Estate CRMReal Estate CRM for UK Estate Agents
New in 2026 · Founding member pricing

Real Estate CRM for UK Estate Agents

Pipeline management, interactive property map, AI descriptions and digital contracts for sales and lettings — from €49/month.

UK estate agents operate across both sales and lettings, deal with Rightmove and Zoopla portals, and navigate specific compliance requirements including AML checks and Material Information obligations. CRM Focus gives UK agents a modern CRM that handles both sales and lettings workflows, with AI that generates descriptions in UK English and tools for the full transaction lifecycle.

Card required, no charge until trial ends14 days all featuresCancel anytimeSetup in 30 minutes

€49/mo

All features · No add-ons

30 min

To be fully operational

14 days

Free trial · Card required

2026

New platform · Founding pricing

Everything included. No add-ons.

Six features that set CRM Focus apart — all in the base plan from €49/month.

Interactive Property Map

Your full portfolio geolocated on a live map. Draw agent zones, filter by price and type.

AI Property Descriptions

Generate listings for Idealista, Fotocasa and your portal in 10 seconds. Unlimited.

Contracts & Digital Signature

Generate and sign real estate contracts natively — no third-party tools needed.

Free Web Portal

Your own property listing website, included in every plan. Live in 2 minutes.

Team Pipeline

Visual pipeline, agent ranking, zone assignment and real-time team chat.

Analytics & Reporting

Conversion rates, agent performance and deal velocity — all in real time.

The key advantage

CRM for UK estate agents: sales and lettings pipelines, UK-English AI descriptions, digital contracts and GDPR compliance — from €49/month.

Simple, transparent pricing

All features included. No hidden add-ons. Cancel anytime.

Solo

1 agent

€49/month
  • Unlimited properties
  • Interactive map
  • AI descriptions
  • Digital contracts
  • Free web portal
  • Pipeline & contacts
  • Agenda & visits
  • 14-day free trial
Start free trial
Most popular

Pro

Up to 3 agents

€99/month
  • Everything in Solo
  • Team pipeline
  • Agent ranking
  • Zone assignment
  • Team real-time chat
  • Multi-agent analytics
  • Priority support
Start free trial

Elite

Up to 10 agents

€299/month
  • Everything in Pro
  • Advanced analytics
  • Custom workflows
  • API & Webhooks
  • Custom branding
  • Dedicated support
  • Onboarding session
Start free trial

Why agents choose CRM Focus

Built for real estate, not adapted to it

No generic CRM has a native property map, real estate AI, or digital contracts out of the box. CRM Focus does — from day one, no configuration.

One price, everything included

Map, AI, contracts, web portal and pipeline are part of every plan. No paid add-ons required to unlock core features.

Live in 30 minutes

Import your contacts and properties via CSV and start working the same day — no onboarding calls required.

Frequently asked questions

Does CRM Focus integrate with Rightmove and Zoopla?

CRM Focus includes a free personal property portal. For Rightmove and Zoopla feed integration, export listings as CSV for bulk upload or enquire about direct feed options. Portal integrations are on the product roadmap.

Is CRM Focus suitable for UK lettings as well as sales?

Yes. CRM Focus supports separate sales and lettings pipelines. Lettings workflows cover enquiry, referencing, move-in and tenancy management. Both sides visible from a single platform.

Does CRM Focus comply with UK GDPR?

Yes. CRM Focus includes GDPR consent tracking, data subject access request tools and configurable data retention policies. All data is stored in EU-based servers compliant with UK GDPR.

Can I use CRM Focus for commercial property in the UK?

Yes. The platform supports commercial property types alongside residential. UK agents handling both can manage all property types in one CRM.

New in 2026 · Founding member pricing

Try CRM Focus free for 14 days

All features unlocked. Card required, no charge until trial ends. Cancel anytime. Ready in 30 minutes.